Bio-Groom Super White Coat Brightener Dog Shampoo Super White is a mild, high quality, natural dog shampoo specifically designed to brighten white and light-colored coats.Our shampoo features special pearlescent brighteners that add brilliance and sparkle to your pet’s coat while making it clean, smooth, and easy to manage.Super White shampoo also helps prevent dryness, and the soy protein in it gives strength and body to your pup’s coat.Our shampoo is cruelty free and soap free, free of parabens and dyes, and safe to use with topical flea and tick treatments.Super White’s natural cleaners are derived from regrowable and 100% green sources of coconut oil.Directions: Wet the coat with warm water. Apply Super White Shampoo and work well through the coat while avoiding contact with eyes. Rinse. For best results shampoo and rinse again, then dry and groom as usual. Super White may be diluted with up to 8 parts of water. Available in 5 Sizes Bio-Groom Super White Coat Brightener Dog Shampoo is available in 12oz, 32oz, 1 gallon, 2.5 gallon, and 5 gallon containers. Purposely Made for Pet Lovers All Bio-Groom Products are cruelty-free and earth-conscious. We only use the finest, natural, human-grade ingredients and are completely transparent with our labeling. Our products treat your pets like the important part of your family that they are. Super White Bronze Lustre Ultra Black Buying Options Buying Options Buying Options Customer Reviews 4.6 out of 5 stars 2,553 — 4.5 out of 5 stars 1,036 Color enhancing pet shampoo ✓ ✓ ✓ Brightens white and light colored coats ✓ no data no data Enhances tan, red and brown colored coats no data ✓ no data Intensifies black and dark colored coats no data no data ✓